Long before environmentalism became a buzzword, Shun Hing had been concerned about the environment and made efforts to help in environmental protection. For many years, the company has supported the China Exploration Research Society in the funding and provision of equipment for the launching of research on environmental protection projects. In 1996 and 1997, Shun Hing sponsored two special TVB programmes, namely "Panasonic Special: From Tropic to Arctic" and "Panasonic Special: The Barren Zone”, to raise public awareness on environmental issues. Desirous of greater involvement by Shun Hing staff in the green movement, a waste classification and recycling scheme was implemented in Shun Hing offices, with the aim of preserving the world’s natural resources, reducing pollution of the planet and protecting the environment. As part of the scheme, recycling bins specially designed for rechargeable batteries, plastic products (including compact discs), waste paper, aluminum cans and plastic bottles were placed in Shun Hing offices and premises for the recycling and disposal of wastes according to environmental principles. Dr. William Mong understands that education and technology are essential for a nation’s development. An embodiment of this belief are donations have been made to the Purple Mountain Observatory of the Chinese Academy of Science in 1996 for the development of a telescope to observe the changing patterns of the universe. In recognition of Dr. Mong’s support, the Purple Mountain Observatory of the Chinese Academy of Science named Asteroid 3678 as "Mong Man Wai Star"